Job Title: Recruitment & Enrollment Coordinator
Location: Oakland, CA
Company Overview:
Aurum Preparatory Academy Charter School in East Oakland seeks a proactive and dedicated Enrollment & Marketing Coordinator. This role supports our mission by managing an efficient and inclusive admissions process and driving our marketing efforts to enhance the school's visibility and appeal.
Job Summary:
The Recruitment & Enrollment Coordinator will be instrumental in managing the admissions process and implementing strategic marketing initiatives. This position requires strong organizational skills, keen attention to detail, a passion for educational equity, and proficiency in marketing and communications.
Responsibilities:
Here's an enhanced version of the Recruitment & Enrollment Coordinator job description for Aurum Preparatory Academy Charter School, integrating the specified experience with ad placements, marketing, communication, and messaging:
Responsibilities:
- Oversee the admissions process to ensure a smooth and welcoming experience for prospective students and their families.
- Serve as the primary contact for admissions inquiries, offering guidance and information with professionalism and warmth.
- Organize and manage admissions and marketing events, including school tours and information sessions.
- Maintain accurate admissions and marketing data; communicate effectively with prospective families throughout the admissions cycle.
- Develop and execute marketing strategies that enhance the visibility and attractiveness of the school.
- Collaborate with the Director of Admissions on strategic planning and goal setting.
- Evaluate applications with the Admissions Committee, ensuring confidentiality and integrity.
- Manage the school’s lottery process to ensure fairness and transparency in student selection.
- Design and place advertisements across various platforms to target potential students and their families.
- Create compelling marketing content and messages that align with the school’s branding and communication strategy.
- Utilize digital marketing tools and social media platforms to maximize reach and impact.
Qualifications:
- A bachelor’s degree is preferred; a minimum high school diploma is required.
- Experience in admissions, marketing, or a related field within educational settings preferred.
- Strong skills in digital marketing, including experience with ad placements and content creation.
- Excellent verbal and written communication skills.
- Ability to work effectively both independently and as part of a team.
- Commitment to educational equity and inclusivity.
- Proficiency in Microsoft Office Suite, Google Apps, and digital marketing tools.
- Ability to multitask, meet deadlines, and manage multiple projects simultaneously.
Physical Requirements and Working Conditions:
- It may require occasional evening and weekend work.
- Typical office setting with direct interaction with students and parents.
Job Type: Full-time
Pay: $49,000.00 - $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Parental leave
- Professional development assistance
- Retirement plan
- Vision insurance
Schedule:
Education:
Work Location: In person