About us:
We’re a fast-growing Online Health and Lifestyle Coaching Company founded by former co-owners of Chicago Primal Gym, now coaching clients online worldwide. Kettlebell Transformation’s mission is to help busy professional men save time achieving a stronger & healthier body from home so they can positively impact the lives of everyone around them.
We are looking for a data-driven, proactive problem solver who is positive, brings great energy, and is passionate about doing excellent work on a team that’s creating real change. Someone who has just the right mixture of talents and personality traits to fit in with our authentic, fun, and results-driven culture and impact more lives. If you are a person who is dedicated to continuous improvement, loves collaborative environments with clear communication, and takes extreme ownership in producing meaningful results and managing their own time, and loves swinging kettlebells yourself then you won’t find a position better than this.
Roles and Responsibilities:
- Write ad copy and finalize creatives
- Competitor analysis
- Customer research
- Drive new ideas on what the ads should look like
- Leverage existing video content to outline new video ads.
- Send feedback & instructions to video editor and produce a finalized creative with quality control.
- Upload and launch digital advertising campaigns
- Increase traffic and revenue growth through the online advertising channel
- Results driven. Compile and analyze performance data for ad creative, landing pages, and offers to assess effectiveness and identify optimization opportunities
- Proven ability to prioritize multiple projects with short and long-term deadlines
- Research and test partnerships to expand our reach and/or lower our cost-per-acquisition
- Collaborate with internal graphic designers and developers when creative/ technical needs arise
- Brainstorm new and creative growth strategies and campaign ideas that set us apart from the competition
- Monitor health industry trends and competitors’ approaches
- Dive into our language and mission to master our message
- Make adjustments to funnel and funnel automations to drive higher conversions and more sales
- Manage and allocate advertising budgets effectively to maximize ROI.
- Integrate SEO strategies to enhance overall online visibility and performance.
- Ensure all advertising materials maintain brand consistency and align with the company’s tone and messaging.
Qualifications and Education Requirements:
- Kettlebell experience preferred
- Self-managed with an innate desire to win - lots of initiative and ability to work independently and effectively on multiple projects in challenging environments.
- Highly organized with prompt and effective communication skills
- Detail-oriented and thrives with systems, processes, and loves to document as we build
- Intellectually curious. Always seeking mentorship to get better.
- Highly analytical and data-driven - must use and love data, your decisions must be driven by it without succumbing to over-analysis
- 2-3+ years of direct response marketing experience
- Proven results and ad spend experience requirement (successful with $1-2k+ per day in profitable ad spend)
- 2-3+ years of digital marketing experience preferred
- Highly experienced with Facebook ads manager, Google Ads Manager, Hyros, GoHighLevel and Google Tag Manager
- Preferred skills and experience with Instagram, Canva YouTube, Zapier, Google Sheets, Copywriting, ManyChat
- Experience building out Financial Models (LTV, CAC)
- Must be comfortable spending anywhere between $80k-$300k/mo
We are looking for a high-performing, team player who wants to up-level their career and life… While transforming men’s lives in the process.
We hold everyone accountable by the KPIs - Either you are hitting your goals or not, there is no in-between.
If you’re hungry, want to be the best at your craft, are willing to put in the work, and have some fun while doing it, then you won’t find a better position than this.
What We Offer:
- Pay: $60k-$85k + Bonuses
- Work remotely, Flexible Work Schedule
- Connected to a network of 400+ successful men who swing kettlebells as a way of life
- Work in and master one account
- Close-knit and fun team atmosphere where we are serious about results but don’t take ourselves too seriously
- An incredible service that truly helps men around the world transform their health and positively impact the lives of all the people around them.
- Leadership team passionate about building a calm business culture where everyone loves doing great work
- 3 weeks PTO once you’ve been on the job for more than 1 year
- Trip to in-person Events, once per year
- 401k match up to 3% of salary
- Thousands of dollars in relevant continuing education for your craft
Experience:
- Facebook Advertising: 2 years (Required)
- Google Ad Manager: 2 years (Required)
- Google Tag Manager: 2 years (Required)
- Hyros: 2 years (Required)
- GoHighLevel: 2 years (Required)
- Direct response marketing: 2 years (Required)
- Digital marketing: 2 years (Required)
Job Type: Full-time
Pay: $60,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Flexible schedule
- Paid time off
- Work from home
Experience level:
Schedule:
- 8 hour shift
- Monday to Friday
Supplemental pay types:
Work Location: Remote