About Pampered Puppies - Dog Supplies & Services:
We provide Grooming, Training, Daycare, Boarding and Retail Sales, primarily to the metrowest region of Boston. We are a continual growth business seeking full- and part-time workers in many areas of the business. Our facility features three (3) indoor dog parks, one indoor training studio, a grooming salon with 2 tubs and 5 tables, and a retail shop. We manage an online store and ship all over nationally. We are located in Wellesley, MA in the Linden Square shopping district.
The Opportunity:
We seek an experienced and creative Digital Marketing Manager to oversee all of our digital sales and marketing activities. In this position, you will be responsible for the management of all digital platforms (website, social media, email). You will be expected to develop and execute plans to build brand awareness and increase sales. This will include working with content providers to release articles, blog posts, a newsletter and social media posts. You will be responsible for reporting performance to measure the success of our efforts.
The ideal candidate will have 2-4 years of digital sales and/or marketing experience. They will have experience in e-commerce, social media, email, market research, data analysis, product and service promotion and building brand awareness and loyalty.
Your Qualifications:
You should have an Associate's degree (or higher) in marketing, communications, business administration or other relevant field. You should have proven experience working in multichannel sales and marketing, including website design and content management. You should be proficient on the Apple computer platform and with the Microsoft Office applications. You must be able to work independently and have excellent communication skills.
You also must be comfortable using a wide range of supporting technology, including:
- Social media: Facebook, Instagram and Nextdoor
- Google Merchant Center
- Google Ads
- Google Analytics
- Google Search Console
- Shopify
- Mailchimp
- Adobe Photoshop
You must be able to demonstrate a love of dogs and an interest in working in the Animal Care industry.
Job Responsibilities:
- Manage design, updates and the user experience on all digital channels
- Monitor daily messaging and posts on all digital channels
- Monitor and report competitors' digital marketing and sales activities
- Analyze performance across online channels and increase sales
- Drive loyalty substantially increase subscription sales
- Drive significant online sales growth and make shipments to every US state
- Manage the development of high quality and professional content
- Create, maintain, and implement digital marketing and editorial calendars
- Monitor communications effectiveness and make improvements as necessary
- Conduct and report analysis of website, store and social media traffic
- Define and monitor digital sales and marketing KPIs
Our Culture:
We foster a TEAM environment at Pampered Puppies, where the client comes first. We help each other be successful and share in the rewards of success. We do not tolerate internal competition or drama.
If you love dogs, value client service and teamwork, are honest and reliable, have the energy to drive growth, and have a good sense of humor, call us! We would like to meet you.
Job Type: Full-time
Pay: From $30.00 per hour
Expected hours: 35 – 40 per week
Benefits:
- 401(k) matching
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
Application Question(s):
- What attracts you to this job opportunity and Pampered Puppies?
- What sets you apart from other candidates - eg unusual experience, professional or technical certifications, awards, etc?
- Do you own a dog? Please describe him/her.
- Do you have experience with Google Merchant Center? If so, please describe.
- Do you have experience with Google Ads? If so, please describe.
- Do you have experience with Google Analytics? If so, please describe.
- Do you have experience with Google Search Console? If so, please describe.
- Do you have experience with Shopify? If so, please describe. If not, are there other e-commerce software solutions you know? If so, please describe.
- Do you have experience with Mailchimp? If so, please describe.
Education:
Ability to Relocate:
- Wellesley, MA: Relocate before starting work (Required)
Work Location: Hybrid remote in Wellesley, MA